The Rainmaker Credo in Sales

The Idea

Inspired by Native American tradition, the Rainmaker is one who uses his power to bring rain to nourish crops that feed the tribe. In sales, a rainmaker is the revenue-bringer to a company – bringing the very lifeblood of the organization and makes the cash register ring. Here are the rules to being the Rainmaker, the salesperson that gets and keeps customers.

The Credo

• Cherish customers at all times.
• Treat customers as you would your best friend.
• Listen to customers to decipher their needs.
• Give the customers what they need.
• Price your product to its dollarized value.
• Show customers the dollarized value of what they will get.
• Teach customers to want what they need.
• Make your product the way the customer wants it.
• Get your product to the customer when they want it.
• Give your customers a little extra, more than they expect.
• Remind customers of the dollarized value they received.
• Thank each customer sincerely and often.
• Help customers pay you, so they won’t be embarrassed elsewhere.
• Ask to do it again.

Published by Mike

Entrepreneur, Investor, Experienced Marketeer, Brand/Retail Expert, Social Media Visionary, Strategist for Future Tech Trends, Keynote Speaker